Monday, September 21, 2020

Forevermark India Hosts 8th Edition of ‘Forevermark Forum’ In Bengaluru

Mr. Stephen Lussier Executive Vice-President, Marketing, De Beers Group and Mr. Sachin Jain, President, Forevermark India

Forevermark of De Beers Group hosted the 8th Edition of the Forevermark Forum for all its authorised jewelers, diamantaires and manufacturers from around the world in Bangalore. This year’s Forum, held from 9thto 11th July 2019, celebrated a new theme: ‘Be Limitless’. The Forevermark Forum was attended by key industry influencers, retail chain owners and independent jewelers from the industry

The ‘Key’ discussions revolved around diversity in thought, culture, design, and innovation. Forevermark, known for the most beautiful, rare and responsibly sourced diamonds, took spectators through an insightful journey of exclusive showcases, comprehensive consumer and retail awareness campaigns, technology breakthroughs for the industry along with expert talks by new visionaries.

Using interactive displays and retail innovations, Forevermark displayed all its programs for consumers and retailers. The key highlights showcased at the Forum were Diamond Acquisition Study; Credential Campaign 2.0; The Forevermark Bridal Collection; Trends 2019, Consumer Collections; Half Carat; Tribute; Traditional Setting; Retail Programmes; The Black Label;

100 Carat Collection; Exceptionals;  Red Carpet; Circle of Trust; Designer Campaigns; The Zanyah™ collection; The Diamond Prism; Social Café; Gamification in Retail; Mind Reader; Tribute Kiosk and so on…

Speaking on the occasion, Stephen Lussier, Chairman, Forevermark, said, “As technology, artistry and innovation change rapidly, our perennial goal at Forevermark has been to develop the present and adapt to the future. Given our De Beers heritage and legacy, this year we embrace the unconventional path and explore different avenues to being limitless, at the Forum. Our partners will witness unique retail innovations that will enable and empower them to work with the leaders of the industry.”

Sachin Jain, President, Forevermark-India, added, “Over the years, the Forevermark Forum has pushed the limits and become a key event for us to strengthen our partnerships and expand our horizons. Inspiring individuals from multiple backgrounds to nurture fresh perspectives, the Forum has remained a key event for leading the diamond industry to new heights. It gives us the opportunity to work closely with our partners and grow our business multi-fold. When we work together, the future is limitless.”

Mines to Market
the authorMines to Market
Prashant Rathod

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