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Kisna Diamond Jewelry Unveiled Ghoomer, desire Luxury, and Uphaar Collection on its 17th Anniversary

Kisna  Diamond Jewelry unveiled Ghoomer, Desire Luxury, and Uphaar collections in the diamond jewelry range. Newly launched gold and diamond jewelry collections aim to fulfill the demands of both retailers and the sales force of Kisna.

To mark this occasion, the KISNA Diamond Jewelry organized a virtual event with all the employees and the stakeholders to celebrate the bond of togetherness and success – Aapke Prasang Kisna Ke Sang (Dil Se Dil Tak).

The event went live at 6:30 PM (IST) on Zoom on 14/07/2021. The event was inaugurated by Mr. Ghanshyam Dholakia (Founder and Managing Director), Savji Dholakia (Founder and Chairman), and hosted by Mr. Parag Shah (Director, Kisna Diamond Jewellery), and graced by a total of 850 attendees consisting of Distributors, Retailers, Employees, etc.

Kisna also unveiled the Trend Book showcasing all the jewelry trends of the industry for the year 2021 – 2022. It was a collective move by the company. With the trend book, all the associated retailers can be up to date with the trends and will get insights on how Kisna is keeping up with the industry trends and the needs and tastes of the consumers.

Mr. Ghanshyam Dholakia addressed the stakeholders and employees expressing his gratitude for the success of the company (Mann Ki Baat with Customers and Stakeholders). He also shared his thoughts and vision (Manzil Kisna Ki) for the future of the company.

Mr. Savji Dholakia also addressed all the stakeholders, retailers, and employees present in the event with his vision to spread happiness in doing business.   He wanted all his retailers to be empowered to sell at least 500 kg gold in the near future, he added later in his speech.

As the evening progressed, Mr. Ghanshyam Dholakia & Mr. Savji Dholakia announced the launch of the brand – OROKRAFT, a foray into Gold Jewellery by Kisna.

Mr. Ghanshyam Dholakia also announced the launch of the Kisna Franchise, which would provide the opportunity to showcase the jewelry brands & collections like Rare, Rang Tarang, Siva, Platinum, etc., by Kisna under one roof.

Mr. Dholakia also mentioned that the first preference for the newly launched Kisna franchise would be to the existing retailers of Kisna.

All the retailers and the sales force of Kisna were awarded later for their outstanding performances in 2020-2021 by the Founders and Directors of the company.

Mines to Market
Prashant Rathod
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