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Jewellery & Gem ASIA Hong Kong (JGA) kicks off today at the Hong Kong Convention and Exhibition Centre (HKCEC), bringing together close to 1,100 exhibitors from around 30 countries and regions − all poised to meet the diverse sourcing needs of trade buyers from across the globe, show organiser Informa Markets Jewellery announced. Running until Sunday, Asia’s No.1 mid-year B2B jewellery buying destination brings together two co-located fairs, featuring 30+ pavilions: JGA: Jewellery in Hall 1 and JGA: Diamonds, Gemstones & Pearls+ in Hall 3. At JGA, the real conversations happen directly on the show floor, where buyers and suppliers connect face-to-face to navigate the challenges impacting the global jewellery landscape. “The past few years have tested our industry in unprecedented ways,” said Celine Lau, Director of Jewellery Fairs at Informa Markets Jewellery. “From COVID-19 to tariff adjustments and geopolitical tensions, the jewellery sector has faced significant challenges. Yet this is precisely why JGA matters. This is where our industry comes together to address these issues with clarity and purpose. We’re energised to see professionals connect, exchange insights and figure out what these changes actually mean for their businesses moving forward.” Discovery and sourcing JGA’s two shows offer buyers rich and diverse sourcing opportunities across every category. JGA: Jewellery in Hall 1 covers all the bases when it comes to finished jewellery, from retail favourites to statement pieces designed to impress. Here, wholesalers and retailers will discover creations adorned with diamonds, coloured gemstones, pearls and other precious materials, alongside collections in plain metal. A standout feature is the CORE Pavilion, which highlights Hong Kong’s renowned jewellery expertise. The city’s jewellery community is celebrated for its innovation in both design and manufacturing, delivering everything from bespoke offerings to high-volume quality production. For buyers seeking standout pieces to meet peak-season demand, this pavilion is essential. Over in Hall 3, JGA: Diamonds, Gemstones & Pearls+ presents a broad array of loose precious materials from international suppliers. One of its key highlights is the Fine Design/Fine Gem Pavilion, featuring couture jewels and rare gems coveted by legacy brands, premium retailers and discerning collectors. This exclusive space unveils exceptional treasures that define luxury collections. Adding a new dimension to the visitor experience, Informa has launched the beta version of Exhibitor Finder, an AI-powered tool designed to connect JGA visitors with relevant exhibitors. Buyers will receive personalised recommendations based on their business profile and matchmaking needs, select exhibitors to visit and view highlighted booths on an interactive map. An enhanced version will debut at Jewellery & Gem WORLD Hong Kong (JGW) in September. Inspiration and insights Beyond the exhibits, JGA will host panel discussions and seminars mostly held at The Stage in Hall 1C of the HKCEC. Thursday, 18 June | 2:30pm – 4pm Today, Informa and the Diamond Federation of Hong Kong, China Limited (DFHK) will present a panel discussion titled “Winning Strategies for Natural Diamond Jewellery in ASEAN+ Markets.” Victor Yiu, former Chairman and Current Committee Member of DFHK and Director of Zuri Jewelry Co Ltd, will be the moderator. Joining him are Arnold Cheong, Vice President of the Federation of Goldsmiths and Jewellers Association of Malaysia, Wei Huang, Creative Director of Shanghai Kimberlite Diamond Group, and Charles Ho, President of the Singapore Jewellers Association. The session will be conducted in Mandarin with AI-assisted English captions. Friday, 19 June | 2:30pm – 3:30pm Tomorrow, jewellery entrepreneurs and designers Hiroko Saito of H-iron, Payal Shah of L’Dezen and Victoria Yu of Joywith Jewelry will share their experiences and strategies for creating standout pieces with coloured gemstones. Their panel discussion, “Winning Hearts with Colour: Designing Coloured Gemstone Jewellery that Buyers Will Love,” will be presented in English with AI-assisted Mandarin captions. Saturday, 20 June | 11:30am – 12:30pm The Gemmological Association of Hong Kong Limited (GAHK) will present a seminar on “Unravelling the Magical Colour-Change Effects of Gemstones.” The featured speakers are GAHK’s Chun Ming Lee and Sunny Lo. This session will be conducted in Cantonese. Saturday, 20 June | 1:30pm – 2:20pm (by invitation only); 2:20pm – 4:40pm (all attendees welcome) | Meeting Rooms S224–225 GRS turns 30, and company founder Dr. Adolf Peretti marks the occasion with a seminar and the premiere of his film, “Adventures in the Gemstone Mines.” A Q&A session follows the documentary screening. The presentation will be in English. Saturday, 20 June | 2:30pm − 3:30pm The Taotian Group − Gold & Fashion Jewellery Industry is hosting a session on “E-commerce Trends & Live Selling Growth Strategies in the Jewellery Industry,” presented by Shuta, the Group’s Jewellery Operations Expert. The session will be delivered in Putonghua with AI-assisted English captions. Saturday, 20 June | 3:30pm – 4:30pm Ryuichiro Machizawa of the Japan Pearl Promotion Society and Yumiko Ijichi of the Japan Pearl Exporters’ Association will lead the “Japan Pearl Seminar – History, Quality and Sustainability.” They will offer insights into the evolution of pearl quality standards, market trends and sustainability initiatives driving innovation in Japan’s pearl sector. The session will be in English with simultaneous interpretation in Mandarin. Design Challenge Adding to the excitement, the spotlight shines on the finalists of Informa’s Gender-Fluid Coloured Gem Jewellery Design Challenge, comprising two tracks: Students and Professionals. The finalists’ works are on display until Sunday at Stand 1C302 in Hall 1C, with both tracks featuring three categories: Brooch, Earrings and Ring. The Student Track showcases 116 entries from design students across nine countries and regions in Asia while the Professional Track presents a curated selection from professional designers within the Taotian Group − Gold & Fashion Jewellery Industry’s design community. Organised by Informa Markets Jewellery, the competition is supported by EJI (Principal Sponsor), RMC Gems HK Co (Gem Sponsor), International Colored Gemstone Association/ICA (Sponsor) and the Taotian Group − Gold & Fashion Jewellery Industry (Professional Track Collaborator). The judging process is twofold. Visitors and exhibitors may cast their votes for their favourite designs by completing the Voting Form onsite. In addition, a three-member judging panel will help select the winning designs, which will be brought to life in collaboration with EJI and presented at JGW in September. This initiative provides aspiring jewellery designers with a valuable platform for global exposure and recognition. Winners will be announced in July and will receive a sponsored trip to JGW 2026, ownership of their completed jewellery piece, editorial coverage and an official certificate. The accolades will be presented during the Awards Ceremony at the JGW Fair Reception on 16 September at the HKCEC.

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