Amanda Seyfried | Mines to Market

Forevermark diamonds glitter on Golden Globes Awards nominees Regina King and Amanda Seyfried. Forevermark diamonds glittered on Regina King and Amanda Seyfried, nominees of Golden Globes Awards at its 78th annual virtual telecast held recently. Nominated for the best director for One Night in Miami, King looked radiant in a dramatic multi-earring look, pairing statement diamond drop earrings with Forevermark Black Label Collection cluster studs. “Strong, beautiful, impactful — Forevermark diamonds share just a few qualities with the great Regina King, making them the perfect choice for her Golden Globes look. “We were honoured to partner with Forevermark not only for the beauty of the jewellery but also because it’s a company committed to creating a positive, lasting impact in its communities,” said King’s styling duo Wayman and Micah of her Golden Globes jewellery look. Also, nominated for the best supporting actress for her role in Mank, Seyfried effortlessly channeled old Holllywood glamour with a contemporary twist in a pair of Forevermark Exceptional Diamond vivid yellow earrings and a delicate diamond choker necklace. "The Forevermark diamonds I’m wearing tonight are bringing the glamour of the red carpet to the virtual Golden Globes. The beauty of natural diamonds makes these pieces so special to wear,” said Seyfried. Forevermark is part of De Beers Group, with diamond expertise spanning more than 130 years. ‘Building Forever’ is De Beers Group’s commitment to creating a positive lasting impact that will endure well beyond the discovery of their last diamond. From the De Beers operations in Botswana, Namibia, South Africa and Canada, through to the glamorous red carpets where Forevermark diamonds are worn, ‘Building Forever’ is at the heart of everything the company does. Elizabeth Stewart, Seyfried’s stylist said of her look, “We were looking for classic diamond jewellery with a modern spin for Amanda’s Golden Globes look. We found the Forevermark pieces and knew they were the ones. Knowing that the brand is committed to ethical sourcing and its philosophy of ‘building forever’ make them the perfect partners when it comes to styling beautifully and sustainably.” De Beers explains that every Forevermark diamond undergoes a journey of rigorous selection. Cut and polished by master craftsmen to reveal their ultimate beauty and natural brilliance, less than one per cent of the world’s natural diamonds are eligible to be inscribed as Forevermark.

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